As I enter my fifth year of blogging I have decided that it was time to make some renovations to the existing blog and to increase the ways that I can promote authors and bloggers in our community.
Readers that follow the blog have a diverse range of interests and I would like to feature more posts that reflect that. Over the last few weeks I have been testing out a new series – Posts from Your Archives and judging by the response, it has been a success.
I decided to give the trial two months, but I am now extending this into a permanent feature, as part of my move into a more magazine concept for the blog.
Smorgasbord Invitation – Blog magazine for lovers of health, food, books, music, humour and life in general.
We already have health and food series, book promotions, music, humour but I would love to feature more Life in General. This can be short stories, relationships, family, travel experiences, expertise in a particular field. Informational and entertaining posts that cover a wide range of topics that will satisfy the interests of those who visit the blog.
Of course posts on food, music, health and humour are also welcome and here is how you can participate. (And if you have some Christmas specific posts then keep them on the back burner until I ask for them in November)
Go through your blog archives and you will find that if you have been blogging once a week for a year you will have at least 52 posts. If you are like me when you first started blogging you began with a handful of followers and built that up over time. But this means that your earlier posts may only have had a few views and likes. Even if you have reshared them on your own blog you are still sharing to your current audience.
By sharing them on my blog not only will you be reaching my readers but also encouraging them to come over to your blog and follow you and building your own readership.
Once you have identified four posts that you would like to share, all you have to do is send the links to the posts to me by email to email@example.com
I will post on my blog with your copyright and also feature your bio, photo and social media links which I can take from your blog or you can attach to the email.
If you are an author, I will feature your books, a most recent review and the links for both Amazon and Goodreads.
However, I would prefer that your blog post links are not for book promotional purposes.
This brings me on to Author Promotions.
I am very happy to promote your books here FREE in one of the current promotions. At them moment I am promoting around 25 authors a week in one feature or another and Sally’s Cafe and Bookstore is also undergoing a face-lift to make it more effective in selling your books.
Each author will now have up to 7 book covers and also an extract to a most recent review for one of the books. The review will have the link to the review as well as the buy link for Amazon, giving the reader two opportunities to hit your Amazon author page and buy.
I am working through the 160 authors in the bookstore. I have removed 70 authors that have been in the bookstore for two years but I have not heard from in the last 12 months. The reason being that the book promotions are designed to be a collaboration. Particularly for new authors who can encourage readers to buy their books by responding to comments and actively sharing on their own networks.
As an author I love being in the position to help other authors get their books noticed and I do try to make the promotional posts as comprehensive as possible. This takes up quite a bit of time that I do not mind spending but it does make it more worthwhile when the authors featured take part and communicate.
Here are the current promotions and also the cafe and bookstore entries, which you will see are still in the process of being updated with additional covers and reviews. Please be patient if yours has not yet been changed.
Helping me out.
At the moment I spend several hours a week checking out the authors in the cafe and bookstore to check for new releases and recent reviews. It helps me out hugely if you let me know when you have a new book or are celebrating a new review.
I cannot promise to feature you every week but I certainly would be very happy to feature an author every four weeks or so.. That is 12 updates a year reaching 35,000 readers across the blog and social media – Facebook, Twitter, LinkedIn, Google+, Pinterest and Tumblr.
Christmas promotions and features.
In mid-November I will be posting my usual festive promotions and request for blog posts on the subject. I did get one angry comment last year from someone who felt the need to remonstrate about the use of the word Christmas by bloggers and book promoters. My use of the word is not intended to insult anyone. I have referred to this time of year, for the last 64 years, as Christmas, which is a festival that has been traditionally celebrated in my country for hundreds of years in various formats from pagan to religious. I have friends who worship in other ways, who have never had a problem with celebrating Christmas with us, and inviting us to share their religious celebrations with them.
In my experience, mutual respect for other people’s beliefs is the cornerstone of peace, and sharing each of our cultures is both fascinating and rewarding.
Podcasts in the New Year
In 2018 it is my intention to begin recording podcasts. Apart from Health, Short Stories and non-fiction subjects, I will also be interviewing authors and bloggers who write about all aspects of life.. This will be conducted by Skype or similar. I am looking forward to getting back behind the microphone.
On a final note.
As I head into my fifth year of blogging I would like to say a massive ‘THANK YOU’ to those who contribute so enthusiastically and loyally by providing posts, feedback and sharing.
I hope that you will enjoy the new format as it rolls out over the next three months or so and that you will enjoy sticking around to see what happens next.