Friday JohnKu – AKA – TGIF

John Howell on the subject of the validity and effectiveness of author newsletters and also announcing that The Contract co-written with Gwen Plano is up for an award. They are semi-finalists in the Chanticleer International Book Awards 2018… that is fantastic…

Fiction Favorites

“It is Friday Lucy.”
“Yup Little Potato it is.”
“Let’s party.”
“Okay. You get the water bowl, and I’ll get the kibble.”

Here’s Friday. Seems like it was just Friday yesterday. Well, that’s how it goes when busy. What came to my mind this week other than the crappy weather was the subject of newsletters. I guess we all know that one way to boost book sales is to have regular contact with a core fan base. Hence the birth of the newsletter.

The newsletter is supposed to give the subscriber an inside track on giveaways, new launch news, and importantly (to most pushing newsletters) a closer and intimate relationship with your favorite author.

I keep hearing how some authors have amassed thousands of followers on their newsletter. In fact, they have such a good system in gaining followers they are willing to sell you the secret for oh, $250…

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About Smorgasbord - Variety is the Spice of Life.

My name is Sally Cronin and I am doing what I love.. Writing. Books, short stories, Haiku and blog posts. My previous jobs are only relevant in as much as they have gifted me with a wonderful filing cabinet of memories and experiences which are very useful when putting pen to paper. I move between non-fiction health books and posts and fairy stories, romance and humour. I love variety which is why I called my blog Smorgasbord Invitation and you will find a wide range of subjects. You can find the whole story here. Find out more at https://smorgasbordinvitation.wordpress.com/about-me/

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