A small selection of posts that I have enjoyed over the last few days and I hope you will head over to enjoy in full.
The first post is from Jan Sikes writing for Story Empire on the subject of Facebook and book marketing. Always good to hear of new ways to promote books, particularly when beta tested by writers we trust to give a balanced report on its effectiveness.
MKTG – Part 2 – Facebook Ads and Passion Pages
Hello, SE’ers! Jan here to talk a little more about that ugly word we all hate – Marketing.
In my last post, I promised to share something that is a new discovery to me. But before I get to that, I want to talk a little about Facebook Ads. We’ve all tried ’em. We’ve all been disappointed. So what went wrong? Why didn’t we sell any books?
Courtesy Getty Images
I recently attended a Facebook Ads workshop. Yes, there is such a thing. The woman presenting the workshop swore that it was through effective FB ads that she hit the NY Times Bestseller list. However, when asked how much she spent per month on ads, I almost fell out of my chair because it was well over $1,000. That is not in my budget, and I highly suspect it isn’t in yours either. So, I ignored that dollar amount and took in the rest of her advice.
Head over to discover how Facebook might help you sell more books and Jan’s thoughts on the concept: Jan Sikes Facebook Ads and Passion Pages
The next post is from A.C. Flory (Meeks) on the subject of vaccinations and masks. The requirement to wear masks in most of our countries is changing dependent on the amount of cases and impact of the latest variant. There are just as many opinions on the topic as variants and to a large extent it is becoming the responsibility of the individual.. Well worth reading this post to weigh up the pros and cons.
Why the vaccinated have to keep wearing masks By acflory
In the coming days, the leaked information from the CDC is going to be misrepresented by every anti-vaxxer, conspiracy theorist and general nutter in the world, so we will need facts to counter the inevitable surge of crazy. We will also need to understand the implications of this data for ourselves.
Point number 1.
We have to understand that all this data is about the Delta variant. Delta is a mutation of the original Covid19 virus and its an order of magnitude more infectious.
The graphic below [taken from the CDC powerpoint slides] compares various forms of infectious diseases. The higher up a disease is located on the graphic, the deadlier it is. The further to the right it is, the more infectious it is.
Head over to read the rest of the post and share your thoughts with Meeks on the subject, personally I am not giving my mask in shops up anytime soon: Why the vaccinated have to keep wearing masks
It is a while since I shared one of the delicious spicy recipes from Sowmya and today something that I have eaten before but never made myself… to be rectified. Great accompanied by warm chapatis for supper.
Paneer Bhurji – Sowmya’s Spicy Corner
Paneer Bhurji – scrambled Indian cottage cheese cooked with bell peppers, onions, tomatoes and spices. This paneer bhurji can be served as an accompaniment to Indian flat breads like roti, paratha or bread. It can also be used as a stuffing to make delicious sandwiches and kathi rolls.
Head over to find out the ingredients and method to create this delicious dish: Paneer Bhurji from Sowmya’s Spicy Corner
Thanks for dropping in today and I hope you will head over to enjoy these posts in full.. thanks Sally.