New Series – Sally’s Cafe and Bookstore – Author Book Reading and Interview

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Sally's Cafe and Bookstore At the beginning of the year I said that I was going to focus the author promotions in 2017 around Sally’s Cafe and Bookstore.. which you will note has had a bit of a refurb.. this is my new library that we created in a previously closed up corridor on the ground floor of the house.. We have book cases in various places around our home but these shelves hold my most precious possessions.. such as my entire collection of Wilbur Smith that I have accumulated since the age of eleven, and many of my non-fiction buys over the years. They also hold some of the first books that I read such as Black Beauty and Little Women as well as my favourite authors from the last 50 years.

You will just have to imagine that they are in my virtual Cafe and Bookstore…along with all the wonderful 155  authors who have been added to the shelves in the last year.

https://smorgasbordinvitation.wordpress.com/sallys-cafe-and-bookstore/

Author Book Reading and Interview.

Now that I have a few of my own projects done and dusted… I can focus on the next promotion for the bookstore.

If this was a real cafe and bookstore I would set up regular book readings and interviews with the authors on the shelves.. But they is no reason why we cannot do that here.. The only thing missing of course is the customers who would be listening to the reading and asking questions of the author.

But I have that covered.

Here is how it works…

The author will answer four of my questions that I send to them out of twenty… They will also select a short extract from their book to share in the post. They will then also choose their favourite review for the book that we can add.

I will then do the introduction, the book blurb, about the author and the book links.

Then I will ask those who read the interview to add their questions to the comments section of the post for the author to answer.

This way we do manage to get some interaction, a wide range of questions and a chance to meet the author is a slightly different way.

First and foremost — authors who would like to be interviewed have to be already on the shelves of the bookstore (don’t worry if you are not.. there is a way to get there).

Also the authors must be willing and able to be around on the day or next day of the interview (Saturday and Sunday) to answer the questions.

I already have several authors lined up and if you are interested in joining the list then please contact me on sallygcronin@gmail.com

For those of you who are not already in the bookstore.

new-on-the-shelves-update

If you are not on the shelves then that is easy to fix.. I will do an individual promotion for you first and the details are in this post.

https://smorgasbordinvitation.wordpress.com/2017/01/03/new-series-sallys-cafe-and-bookstore-new-on-the-shelves/

Look forward to hearing from you… and if you are a blogger I have a new promotion that will be posted tomorrow.  sallygcronin@gmail.com Thanks Sally

 

New Series – Sally’s Cafe and Bookstore – New on the Shelves.


new-on-the-shelves-update

Welcome to part two of the Smorgasbord book promotions for 2017 and as I mentioned yesterday, I am going to be using the 2016 Cafe and Bookstore as the platform for both of the promotions.

Just a reminder that if you are already in the bookstore, any new releases, major reviews etc will be included in the three times a week Cafe and Bookstore updates. I usually find these when I am checking all my social media sites but it is very helpful if you let me know when you have a new book coming out or have a rave review you would like to share.

Details are in the posthttps://smorgasbordinvitation.wordpress.com/2017/01/02/smorgasbord-author-promotion-2017-if-you-are-in-sallys-cafe-and-bookstore/

For authors who are not yet in the bookstore I will do a full promotional post which will include their latest book but also a brief review of their other work including reviews.  

For this I will need the following:-

  1. Link to Amazon for the book (preferably your author page even if you only have one book this is an essential marketing tool and makes it a great deal easier for people like myself who are promoting your work) Also if you have a central booklink site on your blog or website that is useful.
  2. If you do not have an Amazon author page yet, then I will need an author profile photo or image and your official author’s bio.  Please send any images attached to the email not inserted into it.
  3. You main social media links including website, blog, twitter, facebook, linkedin, goodreads and google+. Links in full please not short links, as they do not always work when inserted into WordPress..
  4. Please note that my blog has some young followers so I do not accept 18+ books.

What I will do.

  1. I have 25,000 connections around the various platforms and I will automatically link the post to those sites and also boost again during the day.
  2. The post will be included in the weekly round up on Sundays.
  3. Your books along with your profile photo, book covers, links to Amazon and your main website will then be put into the bookstore where it will stay permanently.
  4. You can then be included in the Cafe and Bookstore updates which will go out three times a week with any new releases and with exceptional reviews (for the reviews would suggest leaving six weeks between being included in an update)

What I would ask you to do.

Book promotions work best if it is a collaboration.. On the day I will send you a link to your post that I suggest you send out to all your email contacts.. I also ask you to share on your own social media sites and I suggest that if you are a blogger too; you reblog a couple of days later.

I have found in the last three years that there is a very strong connection to sharing and commenting on promotional posts if the author engages with those who have taken the time to leave their comments. So I will ask you to pop in over the first few days to respond to them.

Finally, this is your promotion and the post will be live from then on.. It is a useful tool to help market your books if you come back from time to time and reshare the post on social media.

Finally... I will usually find a notification of a new book when I am checking my social media but it is much simpler if you contact me directly once your new book is available to buy on sally.cronin@moyhill.com

The first in the new series begins this Thursday with Colleen Chesebro introducing her new book The Swamp Fairy.

Look forward to hearing from you…..thanks Sally